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Museum  stories

The Coca-Cola Company

BRIEF

The Coca-Cola Company sought to share stories from its archives to celebrate the brand's iconic history and the innovation that this heritage continues to inspire. Feature other organizations whose own history overlaps with Coca-Cola.

My role

Strategic partner | Writer | Video producer | Videographer and editor

RESULTS

Viral stories.

 

For example, a profile on electronic music pioneer Suzanne Ciani achieved more than a 50% engagement rate when shared on the company's social pages at a time when brands considered surpassing 1% a win.

A conservator holds up a sponge while smiling

“It’s a link between the past and the future.”

Walmart name tag with the name Sam

Coca-Cola Takes You Inside the Walmart Museum

Cracker Barrel's decor curator walks down an aisle of antiques

Coca-Cola Takes You Inside the Cracker Barrel Décor Warehouse

Ciani.jpg

This Electronic Music Pioneer Created the Sound of Coke's Beloved Bubbles

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An Instrumental Drink: How the Sounds of Coca-Cola Inspired a Musical Marketing Strategy

Let's tell stories together. Get in touch at hannah.nemer@gmail.com

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